Autore: MSMC admin
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One Week to Go — ComPol Conference 2025 Arrives in Milan!
Just one week remains before ComPol 2025 – Media and Politics: Reconfiguring Authority and Trust, hosted by the University of Milan’s Department of Social and Political Sciences and the Milan School of Media and Communication (MSMC).From July 3 to 5, this prestigious national conference will bring together leading scholars in political communication to discuss pressing…
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Midweek Conversations – June
After a short break in May due to institutional commitments, our Midweek Conversations series is back. We’re pleased to resume with a timely presentation on digital activism and leftist influencer culture in Italy, delivered by Andrea Caroselli, Enzo Colombo, Paola Rebughini, and Pasquale Schiano from the University of Milan. Find the abstract below. (PS The…
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Conceptualising the ‘algorithmic public opinion’: Public opinion formation in the digital age
Alessandro Gandini, Silvia Keeling, Urbano Reviglio QUOTE THIS PAPER: Gandini, A., Keeling, S., & Reviglio, U. (2025) “Conceptualising the ‘algorithmic public opinion’: Public opinion formation in the digital age”. Dialogues on Digital Society, 0(0). https://doi.org/10.1177/29768640251323147 A growing body of research has examined the relationship between social media algorithms and public opinion-related issues in digital environments,…
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Summer School in Digital Methods for Critical Consumer Studies
Applications Now Open! We are pleased to announce the 3rd edition of the Summer School in Digital Methods for Critical Consumer Studies, which will take place in Como – from September 22 to 26, 2025. This year’s theme is: Artificial intelligence as a methodological resource and its applicationsfor consumer culture research The School will explore the intersection…
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Follow the user: Taking advantage of Internet users as methodological resources
Alessandro Caliandro QUOTE THIS PAPER: Caliandro, A. (2024). Follow the user: Taking advantage of Internet users as methodological resources. Convergence, 0(0). https://doi.org/10.1177/13548565241307569 In this article, I introduce a novel epistemological approach meant to re-adapt the digital methods paradigm to a fast changing digital landscape. This change was mostly brought about by the transformation of Web 2.0 into a…
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Generic visuals in the news as public images: Activating emotions, experiences and identities
Helen Kennedy · Giorgia Aiello · Taylor Annabell · Christopher W. Anderson QUOTE THIS PAPER: Kennedy, H., Aiello, G., Annabell, T., & Anderson, C. W. (2025). Generic visuals in the news as public images: Activating emotions, experiences and identities. European Journal of Cultural Studies, 0(0). https://doi.org/10.1177/13675494241310675 Historically, scholars of journalism have concerned themselves with meaning. It is ironic,…
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Digital labour: an empty signifier?
Alessandro Gandini QUOTE THIS PAPER: Gandini, A. (2021). Digital labour: an empty signifier?. Media, Culture & Society, 43(2), 369-380 Since the early 2000s, the expression ‘digital labour’ has identified an influential theoretical proposition in the Marxist critique of the political economy of digital media, which sees the leisure-driven, unpaid activities of social media users as…
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The Platformisation of Consumer Culture: A Digital Methods Guide
Alessandro Caliandro, Alessandro Gandini QUOTE THIS PAPER: Caliandro A., Gandini, A., Bainotti L., Anselmi G. (2024). The platformization of consumer culture: a Digital Methods Guide, Amsterdam University Press, DOI 10.5117/9789463729567 This book offers a unique methodological guide for social and marketing scholars interested in understanding and using digital methods to explore the processes of platformisation…
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The platformization of consumer culture: a theoretical framework
Alessandro Caliandro, Alessandro Gandini QUOTE THIS PAPER: Caliandro, A., Gandini, A., Bainotti, L., & Anselmi, G. (2024). The platformization of consumer culture: A theoretical framework. Marketing Theory, 24(1), 3-21. https://doi.org/10.1177/14705931231225537 (Original work published 2024) This special issue, together with this position paper that accompanies it, aims at providing acomprehensive framework to address this issue, introducing…
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Midweek Conversations – April
The Midweek Conversations series continues to grow, embracing an increasingly diverse range of topics at the intersection of media, communication, and contemporary society. Each meeting reflects the broad and multifaceted perspective with which the Milan School of Media and Communication explores today’s social realities and the evolving landscape of communication. Below is the abstract from…